For our clients in the public sector, national governments and European institutions, data ownership and protection are key demands when setting up a website.
Yet, most Data Protection Officers are not keen on Google Analytics, or its replacement, Google Analytics 4, which are the reference tools in this field. This new version of the analytics platform is meant to offer more transparency on data protection.
However, due to uncertainties surrounding its regulation and daily use, companies are looking for substitute and more trustworthy technologies.
Thanks to our wide-ranging experience with public services’ websites, we can provide the ideal alternative in the form of Matomo, a fully GDPR-compliant web analytics platform.
Matomo is a self-hosted tool, which means that our setup is hosted on our Belgian servers, which guarantees your data protection and ownership.
Interested in this alternative analytics tool? The monitoring and analysis phases consist of:
- A/B testing
- Activity log
- Funnels
- Media analytics
- Heatmaps
- SEO analysis
- Keyword analysis
- User flows
- Yearly, quarterly or monthly reports
Reach out to find out how we can help you build a data-friendly website.
See more
Shortlisted for the DCA!
We are selected at the Digital Communication Awards !ISO audit - Great distinction
ESN passed its yearly ISO 9001 and 14001 audit with “great distinction”.Clients’ throwback to 2022
ESN released retrospective landing pages on some clients’ websites lately. We are delighted with the output and interesting content, and so are the clients. See for yourself!Join the casting
We are looking for people from a wide variety of backgrounds and ages for a 2-hour photoshoot. The images will be used for a social media campaign to promote language learning in the EU.GDPR-compliant web analytics
For our clients in the public sector , national governments and European institutions, data ownership and protection are key demands when setting up a website.The sustainable way of organising events
ESN understands the importance of having a low environmental impact so when it comes to events and stands, we are committed to eco-design principles. We comply with all relevant environmental, health and safety laws and we try to reduce the carbon footprint of our events business.Translation tricks for international communications
Translating and localising content for multiple languages can be daunting. Even the most talented translator can be undone due to mistakes made early in the process. ESN has produced EU-wide communication campaigns for decades.Put your feet in the shoes of an MEP
Have you ever tried to walk in the shoes of a Member of the European Parliament? No? Then today is your lucky day! MEP for a Day is now available in the META App Store, in all EU official languages!Three ways to boost your Instagram account
Since launching in 2010, Instagram has become a household name. The photo sharing app’s versatility and capacity to reach a vast audience has attracted legions of influencers and businesses who regard it as a central channel for communication.Digitalisation downsides tackled with the DSA
Almost anything can be done online, but sometimes at the expense of transparency or ethics.Empowering children to roam online
Kids are natural digital users. They are learning how to swipe before learning how to read and write. Yet, they need protection online from inappropriate content and behaviours.Happy holidays from ESN to you
Wishing you a fabulous holiday filled with good cheer, good beer, and memories of a wonderful year.Using games to raise awareness – pollinators in decline
Did you know that 4 out of 5 wild flowering plants and food crops in Europe depend on animal pollination? Yet, unfortunately, our pollinators are at stake.ESN runs Ekiden relay!
On October 22, ESN participated in the annual Ekiden relay organised at Baudouin Stadium.We were at the ULB job fair
The job fair was the perfect opportunity to meet new talent on the ground at the Université libre de Bruxelles.SESAR annual conference
Event video coverage Last week, our AV team covered the SESAR 3 Joint Undertaking’s first annual conference in Brussels. And it’s already live on their YouTube channel!Awarded at the DCAs!
The ‘Vaccines are safe’ campaign for the European Medicines Agency (EMA) has been awarded 3rd best short clip at the Digital Communication Awards (DCA)!Erasmus turns 35!
On this occasion, the European Commission’s Directorate-General for Education, Youth, Sport and Culture (DG EAC) asked ESN to produce a series of videos to celebrate 35 years of the Erasmus/Erasmus+ programme.ESN teambuilding in Brussels
After a tasty picnic in the park this week, the ESN team took part in a city escape game across Brussels.It's World Oceans Day
Oceans harbour many treasures but they're not infinite!Poplar is kicking 2022 into high gear
Busier than ever after the pandemic; check the various events at Poplar, ESN’s sub-company dedicated to events.Kortom Congress
We were in Leuven for an enlightening conference on communicationsWhat are your Europe Day plans?
The EU institutions reopen their door for Europe Day for the first time since the Covid outbreak!Communication activities for EIT Climate-KIC
ESN has been selected in the procurement of “On-Demand Communications Services” for EIT Climate-KIC. The contract will include editorial, design and social media tasks.Digital explorers leveled up!
You must know our DIGITAL EXPLORERS by now! But did you know their digital adventures had been shortlisted for two renowned film festivals in 2022 and watched by over 11k viewer?Nominated twice at the Webby Awards 2022!
ESN is honoured to be nominated for awards in two categories out of 14,000 entries from 70+ countries!Meet Paddle: ESN websites’ superpower
10 years ago, ESN created Paddle – a department entirely dedicated to web design, development, hosting and maintenance. Since then, we have brought hundreds of websites online that met the expectations of multiple clients, from EU bodies and institutions to Belgian public entities.Producing language learning materials for EACEA
ESN and its consortium partners, Berlitz and Tremend, have been awarded the long-awaited contract for Online Language Support (OLS).Happy International Women's Day!
Today is International Women's Day!Cyber awareness is key for kids!
Children are going online more often and at a younger age. It is fundamental that they navigate safely, by being critical of what they read and see.
