Since 2016, ESN has been delivering engaging and on-target audiovisual content for the European Parliament's web video and social media platforms.
The videos are published using the Parliament’s multi-media platform, but we are also in charge of SEO (meta tags and keywords), and overseeing translations when required. Innovative content produced so far under this contract includes 360 º videos for Facebook or to be viewed using virtual-reality goggles.
Here are some recent topics we covered in partnership with ESN’s wide network of talented creatives:
- The How the EP works animations explain the workings of the Parliament. Using eye-catching animation, infographics and on-screen text, the videos present complex information in a concise and engaging way to attract and inform the general public.
- The European Voluntary Service live-action videos connect EP work with citizens’ interests or concerns. Each video ‘zooms in’ on a single concrete example to show the Parliament’s response to an issue and engage the general public on policy topics. Shortened versions were shared via social media to encourage people to watch the full-length videos.
- The #EUpdates short animated videos use pictograms and on-screen text to present some of the major issues facing Europe. Posted after every plenary session, the straightforward animation style and simple statistics mean that any viewer in Europe can understand the Parliament’s position.
- The #FacesofEurope clips produced for Instagram show the human stories that are the foundation on which the EU is built.
Below are some other examples of our EuroparlTV videos. You can watch more on our EPTV Vimeo page.