RegioStars Awards identify good practices in regional development and highlight original and innovative projects that are attractive and inspiring to other regions. ESN has been very involved in the RegioStars Awards over many years. We have been providing videos that promote the online public vote and the winning projects. In each video we find the human touch in each project, with beneficiaries describing how each project affected them before zooming out to the wider impacts on communities across Europe. We used that angle too when developing the RegioStars brochures, a 10-year anniversary edition, social media promotion campaigns and a web app presenting the finalists of the last 10 editions of the award.