For more than 20 years, in close collaboration with the ULB Erasme hospital in Brussels, we have been organising the International Symposium on Intensive Care and Emergency Medicine, which attracts over 6 000 participants,.
This year, as the global situation concerning COVID-19 remains uncertain, we have had to postpone the 40th Isicem edition until next year. It will now take place on 16-19 March 2021.
Since our marketing strategy is to transform any market threat in a new commercial opportunity, we jointly decided with our client to launch a new project. The virtual Isicem, which was held from 15-19 September, was both novel and exciting.
Nowadays, it is a particularly important time for intensivists worldwide to stay connected and exchange experiences and expertise, creating plenty of interaction and active discussions – a new format that is very different from simple webinars.
The new e-Isicem platform also includes an e-Exhibition area, enabling some sponsors to showcase their new products and services, as well as an e-Posters application presenting all the selected medical abstracts.
It was a huge success and all the participants are looking forward to meeting up again in the traditional face-to-face format in March 2021.
Find out more about ISICEM events here!